BRS Golf alternative

The BRS Golf alternative that doesn't extract your tee times.

BRS Golf is “free” — but GolfNow takes one tee time per day. At average green fees, that's worth €10,000–€18,000 per year in surrendered revenue.

The hidden cost

What the “free tee time” deal actually costs your club

1

tee time surrendered per day to GolfNow

365

tee times per year handed over

€16k+

equivalent value at €45 avg green fee

BRS Golf was acquired by GolfNow (owned by NBC Sports / Comcast) in 2016. The software is provided free in exchange for one tee time per day, which GolfNow lists on their marketplace. Clubs lose control over who books that slot, at what price, and whether discounting undermines their own direct pricing.

rungolf.club charges a flat monthly fee — from €79/month — and never touches your tee sheet inventory. Your members book directly with your club. That's how it should work. See rungolf.club pricing →

Feature by feature

rungolf.club vs BRS Golf

Featurerungolf.clubBRS Golf
Monthly costFrom €79/mo"Free"
No tee time extraction by GolfNow
Independent ownership (no PE/GolfNow)
Real cost (tee time equivalent)€79–€249/mo€900–€1,500/mo
Modern mobile-first member app
Automated competition management
Member purse / cashless payments
Winter handicap management
Waiting list automation
Setup in under 2 weeks
24/7 dedicated support contact
Flat pricing (no per-member fees)
Funds go to club Stripe accountVia GolfNow

FAQ

Frequently asked questions

How much does BRS Golf cost?

BRS Golf is marketed as free software. In exchange, clubs surrender one tee time per day to GolfNow, which lists and sells those slots on their marketplace. At an average green fee of €30–€45 in Ireland, that arrangement is worth €10,950–€16,425 per year in surrendered revenue. It does not appear on your accounts as a software cost, but it absolutely affects your income.

What is the difference between BRS Golf and rungolf.club?

BRS Golf is owned by GolfNow (NBC Sports / Comcast) and provides software in exchange for tee time inventory. rungolf.club charges a flat monthly fee (from €79/month) and never touches your tee sheet inventory. Your members book directly with your club. rungolf.club also includes features BRS Golf does not offer, including winter handicap management, cashless member purse payments, and a modern mobile-first member app.

Does BRS Golf charge clubs?

BRS Golf does not charge clubs a direct monthly fee. However, the arrangement requires clubs to surrender one tee time per day to GolfNow. The real annual cost — in surrendered green fee revenue — is €11,000–€20,000 for most clubs in Ireland and the UK.

What does BRS Golf give GolfNow in exchange for free software?

Clubs using BRS Golf give GolfNow one tee time per day. GolfNow lists this slot on their online marketplace (golfnow.com) and sells it to members of the public at a price GolfNow controls. Clubs have limited control over pricing or discounting on those slots.

Is rungolf.club cheaper than BRS Golf?

Yes, for almost all clubs. rungolf.club starts at €79/month (€948/year). The BRS Golf tee-time arrangement costs most clubs €11,000–€20,000/year in surrendered green fee revenue. Even at the highest rungolf.club plan (€249/month, €2,988/year), clubs save €8,000–€17,000 annually compared to the BRS Golf arrangement.

Does rungolf.club have a waiting list feature?

Yes. rungolf.club includes automated waiting list management on the Club and Pro plans. When a member cancels a booking, the next member on the waiting list is automatically promoted and notified by email.

Can Irish clubs use rungolf.club instead of BRS Golf?

Yes. rungolf.club is purpose-built for independent member clubs in Ireland and the UK. It includes full WHS (World Handicap System) support compatible with Golf Ireland requirements, GUI-compatible competition formats, and winter handicap management — features specifically relevant to Irish clubs.

How long does it take to switch from BRS Golf to rungolf.club?

Most clubs are live within two weeks. rungolf.club handles the full onboarding: member list import, tee sheet configuration, and a staff walkthrough with your pro shop team. There are no implementation fees and no lengthy setup projects.

Ready when you are

Ready to stop paying in tee times?

Every club gets a free 3-month pilot. No card required, live in under 2 weeks.